Hagadone Hospitality Co. has received the Coeur d’Alene planning commission’s approval to pursue a new mixed-use development in southeastern Coeur d’Alene, just west of Fernan Lake.

Sean Holm, senior planner with the Coeur d’Alene planning department, says Hagadone plans to construct three, 220-foot towers with sloped roofs between South 23rd Street and East Coeur d’Alene Lake Drive, south of East Mullan Avenue. Holm says it’s not clear exactly how many stories each building will have, but he estimates between 12 and 14 floors will be constructed, based on the height of the buildings. 

A Hagadone Hospitality representative declines to comment on the project. 

During the city’s planning commission meeting on Sept. 8, a representative of Hagadone formally requested an amendment to the limited design planned unit development that the city granted the company in 2004 and presented an overview of the planned project. The amendment sought to change the number of buildings from two to three, increase the maximum height of each building, allow for mixed uses, and add a total of about 4 acres. 

In comments provided to the planning commission in a staff report, the company states part of the reason for the increase in acreage is to accommodate three buildings, instead of the two the company had originally planned. About 1.4 acres will be made into a private open space garden, while less than half an acre would be dedicated to creating public access to nearby Mill Pond and a portion of Centennial Trail.

Hagadone Hospitality is still early in the process, Holm says. No address has been assigned to the site, nor has the project’s value been determined. It’s unclear what the project’s timeline looks like, Holm says, as that depends on how quickly the company moves. 

Holm says the project is currently referred to as The Ashton, though it’s unclear whether Hagadone Hospitality will keep the name. 

The original PUD was for apartments, Holm says, but the new PUD requests flexibility for hotel and condo units in addition to apartments. 

“Each tower will be its own thing, but the makeup of each tower isn’t determined yet,” Holm says. “There may be a few floors of hotel, a few floors of apartments, and a few floors of condos.”

Hagadone plans to use the first four floors of each building for parking, Holm says. That would satisfy Federal Emergency Management Agency requirements, as a part of one building is within the 100-year flood plain. 

“For that reason, and for any errant golf balls that may be headed that way, the first four floors would be parking, and that keeps the footprint and the impact of the site low,” Holm says.

Before it can be fully approved, Holm says the project will go through the Coeur d’Alene design review commission. The commission will determine whether the façade and other external aspects of the project are in line with the city’s character.