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Home » URM Stores names new president, CEO

URM Stores names new president, CEO

New leader will replace Ray Sprinkle, who is retiring this summer

White-Roger-F_web_lg.jpg

Incoming URM Stores CEO and President Roger White will succeed Ray Sprinkle, who led the organization since 2013.

| URM Stores Inc.
April 22, 2025
Journal of Business Staff

Roger White has been named the new president and CEO of URM Stores Inc. and its subsidiaries, Rosauers Supermarkets and Peirone Produce.

Effective June 1, White will succeed Ray Sprinkle, who is retiring this summer after leading the Spokane-based wholesale cooperative since 2013.

White previously worked for Associated Food Stores, in Salt Lake City, Utah, where he led teams across advertising, marketing, merchandising, category management, private label, retail support, procurement, warehousing, and transportation.

“I am humbled and honored to join URM, an organization with over a century of commitment to independent grocers and the communities they serve," says White in a press release. “I look forward to helping build upon URM’s incredible legacy and to collaborate with their talented team and impressive member-owners.”

URM Stores was founded in 1921.

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