For many small business owners, the pursuit of the perfect marketing metric has become a double-edged sword. Often, small businesses only focus on attribution, and it’s ruining their marketing efforts. 

A surge in artificial intelligence investment is reshaping the venture capital landscape, driving record valuations and deal sizes while creating new challenges for startups that aren't centered on AI technology.

Kootenai Health has added one of the most advanced robotic-assisted surgical platforms available today to its main campus in Coeur d'Alene as part of a strategy to expand specialized care and invest in emerging medical technologies.

Nuclear power, quantum technology, and data centers are among the topics planned for discussion at the I-90 Aerospace+ Corridor Conference & Expo this month.

Integrated Lipid Biofuels LLC, a biotech and sustainability company based in Spokane Valley, has developed and launched its first consumer product and is preparing a Kickstarter campaign to support its initial market rollout.

The cybersecurity industry is experiencing significant growth as one of the fastest-expanding fields on a regional, national, and international level. 

Continuous Composites Inc., a Coeur d'Alene-based carbon fiber parts and machines manufacturer, is planning to expand its workforce following a successful move to a new office and warehouse space at 3875 N. Schreiber Way in the Coeur d’Alene Commerce Park.

In early January, Liberty Lake-based Vega Cloud Inc., a software company that helps organizations manage their cloud spending, was in the late stages of a strategic sale that ultimately failed, leading the company to a workforce stoppage, followed by a petition to place it into receivership, court records filed with the King County Superior Court indicate.

ATC Manufacturing Inc. will seek to prove that thermoplastic composite components can be scaled up in size for aerospace and defense uses after being awarded a $7 million contract by the Air Force Research Laboratory in March.

Dallas-based Exa Capital LLC has acquired Spokane-based Maplewood Software Inc. and its spin-off, StaffReady, which is a trade name for NW Software Solutions Inc.